Tuesday 27 October 2009

Deeper Inside - Anniversary Looming

Ok so now here we are with ECMOD2009 delivered and feedback kindly collected and processed by Feefo - and responded to by yours truly.

So what has changed since our very first event which, incidentally was co-located with a (then) groundbreaking seminar on that latest new breakthrough the CD-ROM - on Brunel University's Englefield Green, Egham, Surrey campus. Delegates included Nigel Swabey, who was heading up Innovations back then, and who attended with Judi Fox - who remains a colleague at Nigel's current business Scotts & Co. We also welcomed John Wright from Blue Sheep, Steve Blain from Sanderson, a couple of chaps from Polestar, Lynn Lewis from Nauticalia, & a smattering of others. I believe that we had some of the Misco & Waterlow people in attendance, Graham Lomax who was then with Power-Up Software, & possibly also Henry Heavisides. That was it. A simple single day conference. The brochure for the event was a very amateur looking 4 pager which mailed to our whole database - then a somewhat paltry 700 names. We got some coverage in Direct Response which helped build some awareness resulting in a total of 48 in attendance and the feedback was good enough to make us - Michael Balmforth and me - to stage a follow up.

Meanwhile the CD-ROM seminar delivered by US presenter & long term Fred Stern drew around 30 delegates from a wide range of organisations - UK & overseas - for which was pretty much cutting edge stuff for its era.

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